After careful consideration AC Milan have formally approached West Ham United with a transfer proposal and for supporters following every development through BD Cricket Live the focus has shifted to German striker Niclas Fullkrug. Milan are keen to bring in a traditional center forward but financial limitations mean they cannot pursue a straight purchase. Instead they have put forward a structured deal involving a half season loan with an optional purchase clause. West Ham have yet to respond publicly but given the player’s strong preference to move to Milan their room for negotiation appears limited.

Since joining West Ham in July 2024 Fullkrug has struggled badly to find his footing. Across one and a half seasons he has managed only three goals and two assists which has left him on the fringes of the squad rather than a central figure. This season the situation has worsened as he has failed to register a single goal or assist despite being given chances by the coaching staff. The pace and physical demands of the Premier League have proven difficult to adjust to and West Ham’s own poor form has only compounded the problem.

With relegation fears looming and performances going from bad to worse both sides are increasingly open to parting ways. Fullkrug’s personal motivation is also clear. He is desperate to secure a place at the next World Cup and faces fierce competition from rivals who are thriving elsewhere. To stay in the national team picture he needs minutes and goals in the second half of the season and that urgency has been closely watched by fans tracking squad news on BD Cricket Live platforms.

A move to Serie A and AC Milan offers a lifeline. Fullkrug’s agent has played a key role by initiating contact with Milan and pushing the case that the striker can rediscover form at San Siro. Allegri has been explicit about wanting a reliable number nine with physical presence and classic hold up play. Other options previously discussed did not meet those criteria which makes Fullkrug a natural fit within the coach’s vision and tactical framework.

There is however a catch. Milan’s proposal includes only an optional buy clause which West Ham may view with caution. Reports suggest Allegri is also exploring the possibility of reuniting with former favorite Dusan Vlahovic on a free transfer which could relegate Fullkrug to a short term stopgap. From the opening discussions followed on BD Cricket Live it is clear the arrangement suits the player and gives Milan breathing space but risks leaving West Ham empty handed. Even so Fullkrug has made his stance clear with San Siro his only desired destination leaving West Ham in a difficult position with limited leverage.